Claire Reinelt is Director of Research and Evaluation at the
Leadership Learning Community. We spent the last few months distilling our experience into a paper that we just submitted to Kelly Hannum and Bart Craig, who are guest editing a special issue of
The Leadership Quarterly on Evaluation of Leadership Development. We are grateful to them for permitting us to share our manuscript.
Social Network Analysis and the Evaluation of Leadership Networks
By Bruce Hoppe and Claire Reinelt
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AbstractLeadership development practitioners have become increasingly interested in the formation of leadership networks as a way to sustain and strengthen relationships among leaders within and across organizations, communities, and systems. This paper offers a framework for conceptualizing different types of leadership networks and identifies the outcomes that are typically associated with each type of network. One of the challenges for the field of leadership development has been how to evaluate leadership networks. Social Network Analysis (SNA) is a promising evaluation approach that uses mathematics and visualization to represent the structure of relationships between people, organizations, sectors, silos, communities and other entities within a larger system. Core social network concepts are introduced and explained to illuminate the value of SNA as an evaluation and program tool.
IntroductionLeaders need effective and efficient ways to connect with one another to share information, get support, mobilize resources, learn, and align their visions in a strategic direction. Often leadership networks form (or are created) to make it easier for leaders to connect. Leadership networks form in different ways. Sometimes networks form as the result of an intentional selection process. Many leadership programs bring together diverse participants who normally would not interact: for example, professionals who work in different fields or sectors; or business and civic leaders in a community. In these programs, they have an opportunity to get to know each other, share their experiences and perspectives, and form bonds that may endure over time. While individuals who participate in programs always have the chance to keep up individually with each other, organized network activities such as listservs, retreats, and learning communities can nurture those relationships both face-to-face and online.
Other leadership networks form through a process of collective emergence (Johnson, 2001). These networks are typically more complex and capable of reaching a larger scale. They have self-organizing processes that leaders participate in out of self-interest, shared values and/or a sense of collective purpose. These leaders communicate and engage in actions that are self-directed and facilitated by ties in the network. An example of an emergent network is Amazon.com where people purchase and review books. These activities create a large amount of information that is highly valuable to someone new who is considering purchasing a book. An emergent leadership network occurs when individuals and organizations come together around a shared purpose or cause. By acting together they have a collective power that is not possible if they remain fragmented and isolated.
One of the challenges for the field of leadership development is how to evaluate leadership networks. How does one visualize, analyze, and understand the relationships among leaders? What are the boundaries of a leadership network? What are the currencies (e.g., information, resources, etc.) that flow within networks? How can a network be strengthened? Can networks be mobilized for social and systems change?
In this paper we provide a framework for understanding different types of leadership networks, and consider how social network analysis can be used as a tool for evaluating leadership networks.
We distinguish four types of leadership networks:
- Peer leadership networks
- Organizational leadership networks
- Field/policy leadership networks (sometimes called “production networks”)
- Collective leadership networks
Each of these networks can be characterized by who participates in the network, what circulates through the network (e.g., information, expertise, resources), what binds people together, and what they do for and with each other. We discuss each network type and provide examples for each. We also identify outcomes that are commonly associated with each type of network and how participants in different types of networks are using social network analysis. Interspersed throughout the paper are discussions of three methods of network assessment: connectivity, centrality and structural equivalence. We end the paper with a discussion of network visualization, the ethics of collecting and interpreting network data, and some of the most promising uses of network data for leadership development purposes.
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